Hydrating serum

The top skincare trends for 2025: what’s next for your skin?

Have you ever wondered what the future of skincare looks like? If 2024 was all about trial and error, 2025 is shaping up to be the year of refined, intentional beauty. Gone are the days of cluttered bathroom shelves and overly complicated routines—this year, it’s all about less is more and getting back to what really works for your skin.

From minimalist routines to microbiome-friendly formulations, skincare trends are shifting towards simplified, effective, and plant-based solutions. At blu beryl, we’re thrilled about what’s ahead and how these trends align with our mission to create plant-based skincare in South Africa that truly delivers.

Let’s explore the biggest skincare trends set to take over in 2025!

1. The rise of natural and plant-based skincare

Natural skincare is making a big comeback, but this time, it’s backed by science. Consumers are choosing skincare with fewer synthetic additives and more potent natural ingredients that nourish the skin without irritation. Expect to see even more brands shifting towards vegan, cruelty-free, and sustainably sourced skincare—something we’ve championed at blu beryl since day one.

Our take: Our formulations are powered by mushroom mycelium extracts, a natural ingredient that supports hydration, barrier repair, and overall skin health.

If you haven’t tried plant-based skincare yet, 2025 is the year to make the switch!

2. Skin minimalism: fewer products, more results

Gone are the days of 10-step routines! The skinimalism trend is all about using fewer, high-quality products that deliver results. Instead of layering multiple serums and treatments, skincare lovers are opting for multi-functional products that simplify their routines while keeping their skin healthy and balanced.

Our take: Our products are designed to work synergistically, so you can achieve glowing skin with just a few essentials. A simple cleanse, hydrate, and moisturise routine is often all your skin needs.

Our Powder-to-Foam Cleanser, Hydration Serum, and Daily Moisturiser are the perfect trio for an effortless, results-driven routine.

3. Microbiome-friendly skincare: protecting the skin barrier

Skincare in 2025 is all about strengthening the skin barrier and supporting the microbiome—the invisible ecosystem of good bacteria that keeps your skin healthy. Harsh ingredients and over-exfoliation have damaged many people’s skin, leading to increased sensitivity and irritation. This year, the focus is on gentle, barrier-friendly products that nourish, not strip.

Our take: We formulate our skincare with ingredients like Schizophyllum commune ferment filtrate, which helps maintain a balanced microbiome while providing deep hydration.

Our Daily Moisturiser is designed to lock in moisture and protect the skin barrier, making it a must-have for anyone dealing with sensitivity or dryness.

4. Hydration over everything

If there’s one skincare goal that never goes out of style, it’s hydration. But in 2025, hydration isn’t just about slathering on a heavy cream—it’s about using lightweight, deeply penetrating ingredients that boost moisture levels without clogging pores. Expect to see more humectants, mushroom-based extracts, and hydrating serums taking centre stage.

Our take: Our Hydration Serum is formulated with mushroom mycelium extract, which holds 1000x its weight in water, making it a powerful hydrating ingredient. Pair it with our Hydrating Mist for that fresh, dewy look—no heavy creams required.

5. Science meets skincare: smarter formulations

While natural skincare is on the rise, the best formulas are those that balance nature with science. In 2025, skincare lovers will be looking for science-backed plant-based formulations that deliver real, measurable results.

Our take: At blu beryl, we take science seriously. Our skincare isn’t just clean—it’s clinically researched to ensure that every ingredient we use is working hard for your skin.

No fillers, no unnecessary additives—just pure, powerful plant-based skincare.

What this means for your skincare routine in 2025

If there’s one thing we’ve learned, it’s that less really is more. The best skincare routines aren’t the most complicated—they’re the ones that work with your skin, not against it.

In 2025, focus on:

  • Choosing plant-based skincare that’s good for you and the environment
  • Simplifying your routine with a few, effective products
  • Prioritising hydration for a naturally healthy glow
  • Protecting your skin barrier and avoiding harsh ingredients

As always, blu beryl is here to help you achieve healthy, radiant skin—naturally. Ready to embrace the skincare trends of 2025?

Start with our range of plant-based skincare products in South Africa and experience the difference for yourself.